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loanDepot

03/Mortgage Lending

loanDepot

AI-powered recruiting outreach engine for internal teams.

Active internal users
130+

Active internal users

Deployment
Internal

Deployment

Iteration cycle
Ongoing

Iteration cycle

Challenge

loanDepot's recruiting team needed a way to scale personalized outreach without sacrificing the quality and specificity that converts top-tier mortgage talent.

Solution

We built a custom AI Personalization Recruiting Outreach Engine for internal company use. The platform generates tailored outreach grounded in candidate-specific signals, integrates with existing recruiter workflows, and ships continuous upgrades based on user feedback. Adoption has grown organically across teams as the tool's impact on response rates has become clear.

Outcome

The platform serves 130+ active internal users and continues to expand as recruiting teams request new capabilities and surface new use cases. Adoption has grown organically across loanDepot's recruiting organization without a top-down rollout, and every release cycle is informed directly by feedback from the recruiters using the tool day-to-day. The engine has shifted personalized outreach from a manual, hours-per-candidate effort into a workflow that sits naturally inside the existing recruiter cadence, freeing the team to focus on relationship-building rather than copywriting.

In their words

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